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The 1,550-square-foot store is relatively small compared to some electronics megastores, but it also offers a more intimate setting to browse the products. Meta hopes the store experience will engage visitors and encourage their friends and family to check it out as well.
The largest display area is for Meta Quest, where consumers can try out immersive games with a VR headset. Games include Beat Saber, GOLF+, Real VR Fishing and Supernatural. A large wall-mounted screen displays what the player sees on the headset. Meta also provides a free 30 second clip of your game as a memento after retrieving your cell phone number. We’ll see if that leads to text marketing messages.
In another area, Ray-Ban is displaying glasses that will stream music to your ears and allow you to take photos and videos by simply pressing the stem.
A large table displays different Meta’s Portal device models for video calls that follow the speaker so they are always in frame.
The Meta Store is clearly an opportunity for the company, formerly known as Facebook, to showcase what it sees as its future metaverse.
Meta products can be purchased on site, while a Ray-Ban Stories eyewear representative organizes orders.
The Meta Store is located at 322 Airport Blvd. in Burlingame. It will be open from Monday from 11 a.m. to 6 p.m., Monday to Friday. This first store is likely to provide Meta with insights on how to build more stores in the future.
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